Friday, August 28, 2009

Chit and Chat with... Doreen Southwood

Ok, so I am taking my Doreen Southwood obsession to the next level. I got a chance to interview her and she is great. Interviews are really interesting because you get such a great sense of the person from them. I hope you will find her as insightful as I do:

What is the concept & inspiration for the new collection?

Two extremes make up the whole of this collection; dark heavy fabrics develop into lighter colours with transparent movement. Shape and surface also play a large role in this collection. The idea of 'Four seasons in one day' set the tone from which I worked.

What are your personal favourite pieces from your new collection & how would you put them together?

I love the shiny skinny pants for a night out in black or off-white, combined with an awesome pair of high heels and a cotton shirt with a high collar. I also think my summer dress with scarf (that forms part of neck tie) is going to be a classic dress to wear for many years.

The most challenging garment was the last piece on the show where we created shape by manipulating the frill size. I love this piece.


What are your favourite SA designers? And international designers?

My favourite local designer is Suzaan Heyns. Internationally some of my favourites are Marni, Dries van Noten and Anne Demeule-meester. I love many things at different times.


What sort of woman shops at mememe/ wears Doreen Southwood?

A person who is has an awareness of clothing and identity. We offer well-considered design in wearable form.


What is great about the SA market compared to international markets?

I think we still manage to celebrate the personal in various ways, in the content of what we make as well as relationships.


How can it be improved?

So much information and opportunity have been created by initiatives such as the CTFC, AFI, Clotex and so forth. There is assistance available to take what ever you do as designer to another level, people need to actively pursue this.

What's your favourite fashion era?

Love all these incredible era's. I love nostalgia. In winter I enjoy the simple drama of the forties. In summer I love Sixties and fifties styles with a sporty edge and a sensual twenties look for the evening. I love them all, depending on interpretation.

Who's your fashion icon?

Locally, Jackie Burger's classic beauty and style, she always looks incredible. On the international side, I love the personal interpretations of Vivienne Westwood.


Best movie moment?

Here I am thinking of writing 'dirty dancing' the moment Patrick Swayze manages to lift the female lead into a mid air mid river pose, ha-ha. On a more serious note anything that is truly silly but not stupid. On a real note, my all time favourite movie for its playful innocence and tragedy "Life is beautiful".


Soundtrack to Summer?

Siouxsie and the Banshees (re-living my youth),

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